Wagg is proudly made in the UK
Wagg hero


Wagg is a well-established and much-loved pet food brand with great value, quality ingredients, delivering tasty, enjoyable food for dogs as well as smaller animals like guinea pigs and rabbits.

  • Icon dog wagg
    Products include foods formulated for adult, working dogs and puppies, treats and rewards
  • Icon gbp
    The UK’s third largest brand by value
  • Icon bone
    Wagg Treats are the 4th largest and fastest growing treat brand in the UK